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Sep 16, 2002 12:00 PM



WalkerGroup/CNI
95 Morton Street
New York, NY 10014
(t) 212-462-8023
(f) 212-645-0461
www.wgcni.com
Location:
Tampa, Florida

Size: 3,000 sq. ft.

Category: New Retail Stores
(less than 5,000 sq. ft.)

Firm: WalkerGroup/CNI

Developer/Owner: Lladro

Lladro, the internationally renowned artisans of fine porcelain, sought to create a new retail environment for their sculptures. In response, WalkerGroup/CNI has created a design that blends music, multimedia and fluid architectural form to create a rich setting for the display of fine porcelain artwork.

The store's exterior is punctuated by a sculptural, curved facade. At the entrance, a 4' x 11' piece of custom designed glass, which contains actual bellflower petals echoing the company's brand mark, is back-lit to dramatically silhouette a featured sculpture. A "video fugue" composed of images of the sculptures mixed with Baroque art, contemporary gardens and images of Valencia are projected onto the glass to create a captivating focal point.

The interior features curved white leather walls and concrete floors. Fresh bellflowers in tray fixtures serve as the base for a pedestal display system. Gently undulant walls, a subtle color palette and eclectic furnishings reflect a modern, but serene mood to highlight the artistry of the collection.

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