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PERKOWITZ+RUTH ARCHITECTS

Sep 1, 2006 12:00 PM

Good design should be able to create the desired character for a site without busting the budget, and this has never been as important to the retail industry as it is today.

Today's shoppers want an experience that can provide social interaction, as well as meet their every shopping need. People are seeking places where they can congregate and identify with their community. They want open-air public spaces that encourage activity throughout the day and into the evening as well.

However, the rising value of land, along with intensified competition in most markets continues to challenge developers to create authentic, yet profitable environments.

The challenge can only be met through cost-effective, functional and creative design solutions structured to each client's special requirements, while keeping in harmony with the goals of the local neighborhood. It is a delicate balancing act, which if achieved correctly, can lead to great project success.

It has been a banner year for Perkowitz+Ruth Architects as this perfect balance has lead to a number of successes. SADI Award-winning projects Bella Terra in Huntington Beach, Calif., and The Lakes at Thousand Oaks (Calif.) have proven that strong collaboration between client and architect can result in the creation of truly memorable destinations. According to judges of the 2006 SADI Awards, both projects successfully balanced form and function to create retail environments that fulfill the needs of the consumer and developer, while stirring the imagination.

This balance is the stabilizing force that unifies the worlds of design, business and community. At P+R Architects, balance is an approach to client relations and project implementation where our project teams work to find creative and innovative solutions that reduce costs and maintain value.

With more than 27 years of proven experience, the projects of P+R Architects range from single-tenant retailers, community shopping centers, office, mixed-use and urban developments, to entertainment and hospitality destinations. A collaborative approach promotes building a team with varied experience.

Contact Info

Perkowitz+Ruth Architects
111 West Ocean
Boulevard
21st Floor
Long Beach, CA 90802

Phone: 562.628.8000

Fax: 562.628.8005

Website: www.prarchitects.com

Size of Firm: 330

Year Established: 1979

Key Contacts:
Sy Perkowitz,
President/CEO
Lauren Glick (lglick@prarchitects.com),
Director of Business
Development and Marketing


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